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Dealer Candidate® Course The Dealer Candidate® Course has provided me with knowledge, through both class material and interaction with other students, of how other dealers and managers operate in today's business environment. It's also providing me information on how I can make transitions within our dealership. My goal after the class "Leadership Development: Roles and Responsibilities" was to focus on becoming a better communicator. Since class, I have made a specific attempt to communicate daily with people with respect to what I'm thinking---which has made my management much happier and is a real tangible asset. Knowing the instructors have practical application of knowledge instead of just "book knowledge" is also very important to me.
---Lynne Bese - Magnum Equipment Company, Stockton, CA



Concept: An aging dealer population has brought the issue of developing future dealership leaders to the forefront. However, most dealers don't have the time or resources to properly train their future leaders on all the various aspects of running a dealership. To add to the issue, industry consolidation is creating larger and more complex organizations, which requires dealership leaders to develop new skills. How do future leaders become more effective in their roles without decades of experience?

Features & Benefits: JCC's Dealer Candidate
® Course enables dealers to remain at the dealership while seasoned industry experts comprehensively train their selected staff members in a structured, sequential program. Dealer Candidate® students apply this knowledge at the dealership, and they are held accountable for what they learn throughout the program.

The result---dealership leaders who are better equipped to increase profitability and ensure long-term success.
DCLogo: Dealer Candidate Course international ag agriculture university construction industrial training class
The Dealer Candidate® Course is for Dealer Principals, Branch or General Managers, mid-level managers, or employees who are being groomed as future leaders in the business. It is a multi-year program that requires classroom and on-the-job training through the duration. Students are required to attend three sessions each year. There is pre and post-testing for certain modules, and practical application homework assignments are due between sessions.

Students in this course learn:
  • Entrepreneurial skills
  • Leadership and management
  • Financial, accounting, and asset management
  • Operational systems, procedures, and work flow
  • Organizational behavior and alignment
  • Sales and marketing
  • Employee and customer satisfaction
Each module of the Dealer Candidate® Course is taught by successful dealers with specialized experience in that particular field of study. It is a two year program, depending on your chosen track. The following table shows the specific topics for each module of the two-year course:

Year 1Year 2
Orientation,
Organizational Characteristics,
Leadership Development,
Roles & Responsibilities
Service Dept.
Operations & Management,
Analysis and Problem Solving

Leadership Effectiveness,
High-Profit & High-Performance
Operations
Parts Dept.
Inventory Mgmt &
Margin Control - Parts

Financial Analysis & Accounting,
Paper-Flow + Financial Indicators 
Sales Dept.
Mgmt and Relationship
Selling Strategies


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